For the past 42 years, Campbell has proudly offered Labels for Education® which has contributed more than $110 million in school supplies to tens of thousands of schools across the U.S. It is one of a number of ways in which we support American kids and families as part of our commitment to being a responsible corporate citizen.
During the past year, we’ve been assessing the impact of these programs and through this, we’ve seen that participation in Labels for Education has declined considerably. Sadly, it is at the point where we have no choice but to make the very difficult decision to wind down the program.
The program will continue exactly as is for the remainder of the 2015-2016 LFE program year. There will be changes for next year’s program starting August 1, 2016. Until then, there will be no change to the bonus offer calendar or the participating products.
During the 2016 – 2017 school year and beyond we will continue to honor labels only from schools currently registered with the program. We will remove the Labels for Education logo mid-2016 and expect there will be a limited number of products that contain these labels in stores through 2017.
We would like to thank all the schools and families that have made Labels for Education so special over the years. We are proud to have been part of your communities and appreciate the support you have shown for our brands.
We hope you will continue to participate this year. If you have any questions please call 1-800-424-5331.